Does the Open Directory Project depend on orphaned pages

Not only will a little bit of research help to weed out an expert who just learned a few acronyms to dazzle you with, but it will help you understand the SEO expert you are working with better and lead to an improved relationship. You find high quality content on …

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The hidden agenda of anchor text

If you've been playing by the rules with your website, and your site hasn't been experiencing any technical problems, your drop in ranking may be due to an algorithm change by the search engines. Each robots.txt file should specify sitemap file locations. Children love playing on playground equipment - didn't …

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Can I use non reciprocal links to help index my site?

Stay focused on these 11 priorities, and eventually you'll build an indomitable backlink profile that will carry your domain forward for years to come. To become a powerful marketing gorilla, fish where your fish are. SEO even matters once you get someone to your site. Recently, I came across these …

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Emphasizing fast results by using scraping

Don't presume that the redirection mapping will be straightforward. You need to know fully how the URLs are generated and whether they are generated on a parameter by parameter basis. The most important thing to note is search engine marketing is more of textual that imagery. Marketing cycles have shortened …

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Tightening up on x-robots-tag

White hat and black hat SEO are dissimilar in way that each has its own approach toward optimizing websites. Depending on your situation, chances are someone has already created something to fulfill your basic requirements. Tech pros (who know how the system works) may find themselves overwhelmed with information, unsure …

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Understanding SERPs in relation to your marketing strategy

And of course, citations that contain reviews are reputation assets that must never be neglected! Successful link building outreach isn't about the quantity of people you contact. There are many ways to market your business online and they all work in very different ways. One of the best options for …

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How does Duck Duck Go deal with doorway sites

Paid links are typically considered noise factors in search engine algorithms. We do this through a number of audits and data crosswalks to identify key pages that can be improved to deliver a fast turn around in traffic. Google and its furry animals have done a good job at identifying …

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Mobile-First Indexing: Fix issues around organic links

But what about the other side of the equation? These three top positions are coveted, as they get tons of visibility and traffic, but you can't necessarily achieve them with a traditional national SEO campaign and a couple of extra keywords. Google Trends tells you how searches in a subject …

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Turn your plugins into a high performing machine

Most of us work on our websites from a desktop, so a common onpage SEO mistake is forgetting to check our websites on mobile. These pieces then become conversation starters with different sites, as an enticement for them to write about or link to. If consumers are not aware of …

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Have you though about SEO when outlining your SEO strategy?

Ensure that you site is free of spam, malware among other problems for reputable and fast site. With algorithms getting savvier, focus on purchasing quality links and try to earn good inbound links. Great content and expert SEO practices implemented properly together will impress the search engine spiders that crawl …

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Discover the connection between user experience white hat SEO

Your content is essential, but Google's ability to count incoming links, in addition to content, was considered a major breakthrough. There are numerous methods you can use to build links some are better for local SEO while other link building methods are geared towards higher organic rankings. It's not as …

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I bet you didn't know this about URLs

The modern user has a very short attention span. If a website takes more than a few seconds to load, she/he is likely to leave. Therefore, it's really important to make sure that site speed/load time is optimized as much as possible. You need to figure out your …

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Make the most of SEO by really understanding rankings

Once you've generated this sitemap, add your site to Google Webmaster Tools and Bing Webmaster Tools so these search engines can reliably crawl your pages. Content that has been created with the best SEO practices will fly straight up Google's rankings and what's more, will help other pages to stay …

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Apply these secret techniques to help with search queries

By highlighting your website, you help Google better understand your site's data. Data highlighter allows you to highlight parts of your website through Google Webmaster Tools, without having to make any code changes. This isn't just an idea or thought, it is a strong conviction that is rooted in the …

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The professional approach to sitemaps

SEO is about as close to free as you can get. Marketers then tailor future communications to promote the target image. Keyword Research How SEO Works 2 Every day 25% of the search terms the Search Engines see, they have never seen before. I could invest in a lovely Ayres …

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Headings and googlebot crawlers

Google alone uses over 200 different signals in order to rank web pages and these signals change based on the type of content, industry, user intent, and other factors. There is not a one size fits all approach to SEO and what works for one business may not work for …

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How I improved my conversion rates in one day

To be successful, the marketing department must change its thinking process. Studies have found that click-through rates, conversion rates, and revenue are all higher when both organic and paid listings appear for a search. Customers see only minor product differences and, in many product categories, even minor variations are difficult …

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How to turn domain authority into success

SEO is a many-headed beast. From off-page elements to on-page elements, covering all aspects of SEO can easily become a Herculean task, especially when dealing with large websites. Ranking in Google is getting more and more complex every day. The algorithm is this huge monstrosity and it is impossible to …

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Indicate the header in an HTML document by using link bait

Crawling duplicates will also use up the resources search crawlers allocate to crawling your site which means important pages might not be indexed. Visibility through organic search is the visibility of your website at SERP (Search Engine Result Pages). The problem for search engines is that this creates a duplicate …

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